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Insights and Expertise



           The ve      ry  point of sale                               to review, compare and select payment processing
           The very point of sale
                                                                       options exclusively tailored to their needs.
                                                                     • Audience's choice:  Bead, a payments platform,
                                                                       securely integrates crypto, digital wallets and
        Encore, encore,                                                BNPL into a single network, expanding merchant
                                                                       acceptance and customer choice.
        NEAA!                                                   PayTech Women



                                                                "Advancing Women in Payments: Leadership, Access and
        By Dale S. Laszig                                       PayTech Women's breakout session on Day One,
        DSL Direct LLC                                          Industry Impact," hosted by PTW CEO Dr. Gail Burgos,
                                                                featured a distinguished lineup of industry leaders.
                 he  Northeast  Acquirers  Association held  its   Dawn Delaney, PTW board president and vice president
                 41st annual conference Feb. 4 to 5, 2026, at the   of corporate development and partnerships at JPMorgan
                 Encore Boston Harbor. For once, I didn't have   Chase, and Lorraine Leduc, PTW Toronto Chapter co-lead
        T to write a recap or ask event organizers for a        and co-chair, and head of partnerships at Jaris, explored
        summarizing quote or final number of attendees. I didn't   career advancement in a fireside chat.
        have to conduct back-to-back interviews or meet a story
        deadline. I was free to roam, learn and network at NEAA   Leduc told audience members that her sponsors, mentors
        2026, ensconced in the venue's understated elegance and   and professional network had helped her get ahead. "When
        majestic harbor setting.                                these three things were present, I had the opportunity to
                                                                rise to the next level," she said, adding that hard work
        Each year brings welcome reunions and lore from previous   alone does not always advance a career.
        winter shows, like the story about the abandoned girl
        at Mount Snow. Yes, I remember that girl. There weren't   Delaney agreed, urging the audience to take chances
        enough snowmobiles to go around that year; I was paired   and ask for feedback. "Lean into positions you think you
        with someone who stopped to admire a mountaintop view   may not be ready for; growth is more about being willing
        and rode off without me. After a seemingly endless hike   than being ready," she said. "And always ask for and give
        through falling snow, I heard the sweet sounds of roaring   feedback." Giving and receiving feedback is an art. When
        engines and our cursing sherpa who, to his everlasting   offering criticism, tell people you care and want to help
        credit, had thought to do a headcount.                  them.
                                                                When soliciting feedback, ask for their thoughts on how
        Showcase showdown                                       you can get better, she advised.
        This year I had the honor of judging the Showcase       Our Olympian era
        Showdown technology competition with Lane Gordon,
        CEO and managing director of 733 Park; Bruce Urbanek,   The themes of facing challenges before you're ready and
        managing director at Piper Sandler Companies; and Kevin   asking for feedback from people who are not your biggest
        Woodward, senior editor at Digital Transactions.        fans resurfaced in my fireside chat with Abby Gustaitis,
                                                                an  Olympian  rugby  champion  who  had  countless  post-
        In addition to our judging panel, an AI and audience    competition paths open to her and chose a career in
        members voted for best in show, giving 18 contestants,   payments.
        listed in  order  of  appearance,  three  ways to  win:  Bead,
        Bodega AI, Chargeback Help, Datacap, Dejavoo, Feitian   She joined Visa as part of the Visa Champions Program in
        Technologies, Fiserv, GETTRX, Global Payments, OMNIA    2022 and now serves as an account executive focused on
        Payments Technology Inc., Payments NGnair, Payroc,      consumer credit and small business.
        Pinnacle Enterprise Solutions Inc., Premier Payroll
        Solutions, Security Metrics, The Side Hustle, Tuzo Rewards   Reflecting on times when she was more willing than
        Inc. and Verifone Victa.                                ready to take on a new challenge, Gustaitis emphasized
                                                                the importance of communication in sports and business.
        Choosing a winner from these standout innovators was no   She encouraged the audience to "find your X-factor, focus
        easy task. Top honors were awarded as follows:          on your strengths and continue to level those up." Her
                                                                candid stories and commanding stage presence embodied
             • Judge's  choice:  Tuzo  Rewards enables merchants   the spirit and drive that continue to attract competitors,
               to  redeem  travel, experiences,  electronics, luxury   innovators and believers to this fast-moving industry.
               goods, gift cards and more through an extensive
               rewards platform.                                Dale S. Laszig, content strategy director at The Green Sheet and founder
             • AI's choice:  OMNIA Payments Technology Inc.,    and CEO at DSL Direct, is a payments industry journalist, creator and
                                                                consultant.  Connect  via  email  dale@dsldirectllc.com  and  LinkedIn
               an online marketplace, offers merchants a chance
                                                                linkedin.com/in/dalelaszig
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