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CompanyProfile
ISO/MLS contact:
Emily Karawadra
President
877-251-0778
sales@impactpays.com
www.impactpays.com
Growing with the industry
n the verge of its 18th anniversary, Impact organizations in the ecommerce, restaurant, retail,
PaySystem LLC is celebrating the company's lodging and nonprofit sectors, among others.
growth from a few hundred merchant clients
O shortly after launching in 2001 to thousands "One way we differentiate ourselves is by focusing on
of satisfied merchants today. The reason for this, accord- niche markets," Dee Karawadra said. "We become the
ing to the Memphis-based ISO's executive team, is that expert in areas we know, and then offer a variety of
the enterprise as a technology company focused on creat- products needed to run businesses in these markets."
ing systems to help the payments industry grow. And as
the industry grows, so does Impact PaySystem. Impact PaySystem sales partners can choose from
a number of standard payment products and EMV
"Our focus has moved from the traditional ISO product (Europay, Mastercard and Visa) solutions, as well as
offering to a highly charged technology company," said specialty applications for mobile payment acceptance,
Dee Karawadra, CEO of Impact PaySystem. "Bridging same-day funding, integrated POS functionality, and
the gap between merchant processing services and this more. In addition, the company offers unique products
highly charged mobile business world we find ourselves designed for the petroleum industry, hospitality and
in today, we have an in-house development team that is lodging establishments, and restaurants.
now focusing on application development for business
owners who need to run their businesses from mobile As part of a recent initiative focused on the restaurant
devices or tablets." industry, Impact developed the To Go Wizard product,
which targets small restaurants. It also plans to release
Impact has invested heavily in developing technologies a new product that enables restaurant merchants to
that assist agents, ISOs and financial institutions with export their takeout menu to a mobile phone app or
running payment businesses, streamlining services and online ordering platform. This product enables true
integrating platforms. These efforts have enabled Impact integration with the merchant's POS, and rewards and
and its partners to discover new avenues of commerce loyalty tracking systems, bringing new functionality to
and maintain long-standing relationships. the restaurant industry, the company stated.
One notable development Impact PaySystem prides itself Partners first
on is a solution known as the Proposal Wizard. This When it comes to sales partners, Impact PaySystem
application was created to help Impact's partners quickly noted its comprehensive lineup of products and services,
analyze complex information from merchant statements including training, online customer relationship
and estimate go-forward pricing during a proposal management (CRM) access, competitive buy rates, flexible
meeting. The application not only speeds up the review compensation options, and a superior merchant product
and approval processes, it also aides with making the and support model.
sale, the company stated.
The company also helps merchant level salespeople
"One of the hurdles we have in this industry is training (MLSs) who wish to pursue a successful ISO venture
and getting the feet on the street and our partners ramped through a transition program that guides them through
up," Impact PaySystem President, Emily Karawadra, said. all the necessary steps to become a registered ISO.
"The Proposal Wizard for iPhone and Android devices In addition, Impact provides new ISOs with tools for
reduces training time by half and generates an immediate boarding and supporting merchants, as well as a CRM
proposal, leading to more closed deals." system that includes residual payouts.
Exclusive help for verticals
"This is one area we'd hoped would be available when
Founded with an initial focus on petroleum merchants, we became registered 18 years ago," Emily Karawadra
Impact is no stranger to serving niche verticals. And said. "We decided to create a program to cultivate well-
over the past decade, the company's merchant portfolio rounded ISOs within the industry that can successfully
has diversified significantly. It now currently serves attract and nurture new agents."
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