Page 33 - GS210802
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ChapterTitle
                                                       Education



        outsourcing their chargeback management to a third-     gather as much relevant evidence as possible to support
        party specialist, resulting in a 23 percent average decrease   them in challenging chargebacks. The Field Report reveals
        in friendly fraud costs when compared to their in-      that 18 percent of merchants who manage chargebacks in-
        house efforts.  With integrated artificial intelligence and   house said COVID-19 was their highest business concern
        machine learning technology, this new breed of solutions   for 2021, compared to just 11 percent of those using
        helps merchants and FIs remove the manual work of       third-party chargeback management. This suggests that
        investigating  chargebacks by  automating  alerts  and   merchants supported by professional expertise are far
        notifications, and warning merchants about pending      more confident about the post-COVID marketplace.
        disputes. Merchants can then take pre-emptive action,
        such as issuing refunds, which are not as financially or   More collaboration and data sharing between merchants,
        reputationally damaging as a chargeback would be.       FIs and payment schemes means greater combined power
                                                                to stop chargebacks at the source. It's in everyone's interests
        Ultimately, dedicated solutions from expert providers   to harness that power to detect, prevent and fight disputes
        enable chargeback management processes to become more   at the earliest opportunity.  With greater collaboration and
        streamlined, and safeguard more revenues, freeing up the   aided by dynamic third-party solutions using cutting-
        merchant to focus more on their customers.              edge  technology,  merchants  get  much  more  valuable
                                                                insight into customer behavior, dispute sources, and
        Sharing data can stop the                               representments, which all adds up to reduced chargeback
        post-COVID chargeback tide                              rates and stronger cost bases. And that's good news for the
                                                                whole industry.
        There's a clear link between card-not-present (CNP)
        transactions  and  chargeback  abuse,  because  CNP     Monica Eaton-Cardone is the COO and cofounder of Chargebacks911, a
        transactions make it more difficult to verify cardholders'   provider of comprehensive risk management solutions to the payment
        identities, and to disprove cardholders' dispute claims. In   processing industry. It is a division of Global Risk Technologies, which
        a post-COVID world, and the rise in ecommerce volumes   manages more than 200 million transactions worldwide each month.
        showing no sign of slowing, merchants should use every   Chargebacks911 is headquartered in Tampa Bay, Fla., and specializes in
        available tool to pinpoint the source of disputes and   chargeback mitigation and dynamic loss prevention.
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