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Getting it shipped.
Spotlighting companies that promote
Crossing borders means more regulations, different
innovation in the payments industry
delivery methods, tariffs, and tracking — not to mention
the sheer miles between a warehouse and the customer.
Statista has numbers as to how heavy global shipping
and logistics weigh on ecommerce merchants. Here's the
Going global: breakdown that occupies their worry bandwidth.
• Navigating customs (44.5%)
Making ecommerce
• Cross-border logistics (37%)
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• Cross-border returns (33.5%)
work for you.
• Managing delivery expectations (34.5%)
• Tracking deliveries (27.5%)
Spotlighting companies that promote
t's a small world, after all — but it's a huge market Getting paid.
for consumers. While shopping locally is still a big
innovation in the payments industry
trend, there is the ever-growing allure of getting When will business owners get their money? And how?
I just about anything from anywhere on the planet. Payment preferences based on location come into play.
So many brands, so many products, so many dollars … Some love their cards and digital wallets, while other
and yen … and euros … Forbes reports that global ecom- markets might prefer to buy now, pay later (BNPL), or
merce topped $6.3 trillion in 2023 — and it's forecast to be the use of an online service or peer-to-peer payment
more than $8 trillion by 2026. Meanwhile, PayPal found app. Juggling all the options while keeping an eye on
that 57% of the world's consumers do their shopping with different currencies can quickly make your QuickBooks
world-wide savvy. not compute.

Custom pages on our high-tra c website showcasing
e's profitability. Is the product or service priced
Then ther
Clearly, there is ample opportunity for merchants who right for the international markets that are on the table?
your company’s unique message
go global, but the move can also have its challenges. American shoeheads don't think twice about paying the
From logistics to pricing to payment options — as well big bucks for their Air Jordans, but those prices may not
as significant cultural differences — understanding the fit on other countries' feet.
• Your own, customized News from the Wire that highlights
intricacies of global ecommerce can help you decide if it's
right for your business. Each point on the map comes with That proverbial bottom line.
stories about your company
preferred payment options, currencies, language, cultural
barriers, and logistics. Here are a few considerations. For most merchants, payment is the big one. Finding a
global solution that will streamline revenue and afford
• Featured content: updated monthly, either by your in-house
Cultural sensitivity. a flexible and quick payment schedule is an enormous
writers or by one of ours
Being big in your own backyard doesn't always translate priority. Inovio has ecommerce solutions that work all
over the world, from America to Albania to Antigua.

Custom pages on our high-tra c website showcasing

to global stardom. What pops in the U.S. may fall flat in It's a revolutionary online payments platform that offers
• Custom infographics and videos
Europe. Fashion senses, tastes in music, fads, and food — seamless integration and global scalability.
your company’s unique message
it all factors in. Then there's the local tongue. Translating

• Premier content placement in each issue of e Green Sheet
an ecommerce site and product line can get complex — The world keeps moving, and Inovio moves with it (and
• Your own, customized News from the Wire that highlights
and be full of unforeseen pitfalls. the ecommerce industry). But it's not just technology,
• And so much more... there's also a team of payment experts with the experience,
stories about your company
There's the legendary story of Chevrolet marketing their insight, and connections to help you work with processors,
Nova in Latin America — without considering that "va" acquirers, and payment service providers worldwide.
• Featured content: updated monthly, either by your in-house
means "go" in Spanish; no one wants a car that's "no go." Inovio offers an omni-channel platform capable of
And no one wants to "bite the wax tadpole," which is what adapting to any payment experience, anywhere, allowing
writers or by one of ours
Coca-Cola translated to when it first appeared in Chinese. for customers to purchase items in their native currency
• Custom infographics and videoserchants to manage their businesses however they
and m
Regulatory hurdles. Rick@greensheet.com
see fit. That means innovations that bring simplicity to
• Premier content placement in each issue of e Green Sheet
Countries have their own rules and regulations for selling an often confusing process. With flexible APIs and the
online. Maintaining compliance with each can quickly ability to speak any programming language, Inovio is the
• And so much more...
get gnarly the more places you expand into. Consider ambassador to your ecommerce aspirations.
the additional resources — people and otherwise — that
Learn more about what Inovio can do to take your
you'll need to stay on top of it all. 707-284-1693
ecommerce global at https://www.inoviopay.com/.
Rick@greensheet.com
707-284-1693