Page 29 - GS170201
P. 29

Education




        Snooze and you lose                   In any case, merchants and merchant level salespeople should do business
                                              only with reputable processors and make sure they know the names of the
        Businesses   processing   offshore    individuals running the processor, as well as the identity of the acquirer
        sometimes encounter administra-       handling the account. Finally, as always, a merchant must carefully review and
        tive delays. Merchants often receive   make sure to understand the complete terms and conditions before entering
        chargeback reports in an untimely or   any merchant agreement.
        inconsistent manner, which can pre-
        vent  them from  contesting  charge-  The information contained in this article is for educational purposes only. Please consult an attor-
        backs.                                ney before relying upon it for your specific legal needs. Theodore F. Monroe is an Attorney whose
                                              practice focuses on the electronic payment and direct marketing industries. For more informa-
        Such shoddy reporting practices can   tion about this article or any other matter, e-mail him at monroe@tfmlaw.com or call him at
        cripple a merchant's implementation   213-233-2273.
        of chargeback reduction measures,
        possibly resulting in a merchant's
        termination  and   placement   on
        MATCH. In addition, while domestic
        processors generally offer merchants
        real-time online viewing and report-
        ing, offshore processors often cannot
        do so. This makes it more difficult
        to monitor transactions and thereby
        sets the stage for belated discovery of
        problems.

        Merchant agreements for offshore
        processing  also  frequently  contain
        choice of law and venue provisions.
        These  provisions  dictate  which
        country's laws will govern disputes
        pertaining to the contract and spec-
        ify the country and court where dis-
        putes must be resolved.

        A U.S. merchant entering an agree-
        ment containing such provisions
        may  be  prohibited  from  turning  to
        U.S. courts for relief. Thus, it may be
        extremely difficult to enforce rights
        because of provisions that force the
        merchant to locate and retain coun-
        sel in the appropriate jurisdiction
        familiar with the applicable law. Ob-
        viously, the difficulties of trying to
        sue and collect from entities based in
        such places as Cyprus, Lebanon and
        Gibraltar are legion. Even initiating
        litigation can prove to be so costly
        and time-consuming that many mer-
        chants merely walk away.

        Don't throw caution to the wind
        Merchants need to approach offshore
        processing with wary eyes: in truth,
        it is best suited only for merchants
        who cannot get a domestic account,
        or for strong-stomached, calculating
        merchants who want to exploit card
        brand rules and live at the charge-
        back precipice.

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