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NewProducts
ing cycle, without changing processors or applying for
split funding, he said. The platform’s self-service model
enables merchants to apply for funding within IRIS CRM.
Applications are automatically tracked through each step
of the process. ISOs can begin using these features by en-
Company: IRIS CRM rolling with Fundomate on IRIS CRM, Weinberger said.
Product: Fundomate Integration
Website: www.iriscrm.com Value-added features, reporting
Contact: jason@iriscrm.com A Fundomate Integration knowledge base on IRIS CRM
provides relevant information and a step-by-step guide for
Seamless, automated, enabling and configuring Fundomate on websites. Follow-
ing are additional platform features Weinberger described:
one-click business • Easy set-up process: Participating ISOs can set up
the Fundomate integration in a few minutes directly
on the IRIS CRM website.
funding • Self-service model: The Fundomate Integration fa-
cilitates automated deal submissions. This enables
merchants and agents to apply for Fundomate fund-
rooklyn, N.Y.-based IRIS CRM, a merchant ser- ing inside IRIS CRM.
vices customer relationship management pro- • Fast approvals and commissions: Approved mer-
vider, collaborated with Fundomate, an alter- chants can receive funds in as little as 24 hours.
B native lender and fintech company, to create a Commissions are paid when merchants are funded.
one-click business funding platform. Launched in August
2018 following a successful beta trial, the platform pro- • Flexible payback options: Merchants can choose
vides merchants access to working capital while removing their own weekly or daily payback schedules. Funds
friction from the lending process, the companies stated. are collected via ACH.
• Referral options: ISOs that are not familiar with
Sam Schapiro, CEO and founder of Fundomate, said the funding processes can submit leads to Fundomate,
automated platform, available to IRIS CRM and Fundo- where fully trained cash advance specialists will do
mate channel partners, replaces tedious application pro- the selling and follow up.
cesses while giving merchants more choice in funding
products. “Over the last year we invested into our tech- • New lead sources: The Fundomate integration en-
nology tremendously in order to bridge the gap between ables ISOs to capitalize on leads that formerly would
our partners’ merchants and the business capital that they not have been available.
need in order to grow their businesses,” he stated. • Real-time reporting: Functions needed to launch
an application and track its progress are built into
“We are excited and proud of the benefits that integrating the IRIS CRM system.
with Fundomate will bring to our mutual clients,” added • Live tracking: Merchants and ISOs receive live
Jason Weinberger, senior vice president of sales and mar- tracking of offers, deals and updates.
keting at IRIS CRM. “An automated funding platform is
a gap that we identified in the industry and the ability to Partners, resellers welcome
offer ISOs a way for their merchants to receive funding
offers without leaving IRIS CRM will be a gamechanger The Fundomate Integration is the newest addition to an
for our clients.” expanding line of services in IRIS CRM’s white-label mer-
chant services platform. The company’s growing roster of
Recurring revenue streams ISOs, agents and sponsor banks use IRIS CRM to manage
their sales pipelines, residual streams and merchant on-
Fundomate and IRIS CRM are processor-neutral compa- boarding processes, Weinberger stated.
nies that do not compete with payment acquirers and pro-
cessors for merchant accounts, company representatives Fundomate has concentrated its efforts on providing mer-
stated. ISOs that use the Fundomate and IRIS CRM inte- chant-facing companies innovative technology and un-
gration will earn commissions on every funded deal, they precedented service to expedite approvals and make busi-
added. ness financing more efficient. The company specializes in
select verticals, including merchant service providers and
ISOs can help merchants grow and scale their business- POS and CRM companies.
es by enabling them to access up to $500,000 in working
capital, Weinberger noted. Because Fundomate lenders are The companies look forward to welcoming ISO partners
paid through automated clearing house (ACH) only, ISOs and their customers to the simplicity and enhanced effi-
receive continuous revenue streams throughout each lend- ciencies of the Fundomate Integration.
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