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Education




                                 Preparing for a portfolio

                                   sale starts on day one






                                                                    1. A right of first refusal (ROFR) clause. This will tell
                                                                    buyers more about how long a processor will have to
                                                                    make a matching or counter offer if they make an offer
                                                                    (LOI). So, the sooner you get that accepted LOI to the
                                                                    processor, the better. That is when the clock starts for
                                                                    the processor to make a counter offer. In many cases,
                                                                    if the processor does not respond within that time
                                                                    frame, it has waived ROFR by default, so make sure to
                                                                    have digital confirmation that the processor received
                                                                    it.

                                                                    2. Information on portability.  Buyers will want to
                                                                    know whether the merchants can be moved to another
                                                                    processor. 99.9 percent of the time the merchants are
        By Christopher Hernandez                                    not  portable.  When  a  seller  approaches me,  most  of
        Portfolio Buyer                                             my efforts are focused on approaching ISOs that work
                                                                    with the same processor. In rare cases, there is a work
                    ost calls I receive start with, "What can I get   around for this obstacle.
                    for my portfolio?" Fair question, right? My
                    answer is always the same and not what          An enterprise sale (buy the entire company/LLC) or
        M most  potential  sellers  want to  hear:  "Well,          a residual payment redirect (changing payment info
        that  depends." The  truth  is  selling  your  portfolio,  albeit   to the buyer's bank) can circumvent this issue, but an
        an asset, is nothing like selling real estate or a boat. Many   enterprise sale is a lot more involved and can cost more
        variables specific to this industry affect the selling price,   in legal fees to complete. A redirect can be riskier for
        more commonly known as a multiple.                          the buyer because the MIDs are still under the seller's
                                                                    control and can be changed back again. Because of
        Mergers and acquisitions activity in payments is distinct   that risk, the multiple may reflect that. Also, in very
        from other industries. The selling price is affected by who   rare cases in some agreements, the processor doesn't
        your processor is, the contract terms for selling to other   have to match or beat an offer from a buyer, but simply
        ISOs,  current merchant pricing, whether  your portfolio    can refuse to grant the seller a waiver of the ROFR. In
        is high  risk,  your attrition,  your  location  and,  most   this case, you may be stuck.
        importantly, your willingness to continue to work with
        the buyer post sale.                                        3. Merchant pricing. This can be a complex subject.
                                                                    Buyers will want to know how sticky your merchants
        Select your processor carefully. The processor you choose   are. As we all know, some merchants will jump ship
        can be critical to your exit strategy. It can directly affect   for a half basis point, and most buyers understand this.
        the interest level of perspective buyers and, in some cases,   That aside, evaluating your pricing will give buyers
        whether you will get any interest at all. There are certain   an idea about whether merchants already have one
        processors (I will not name names) that buyers will not     foot out the door. In many cases, attrition increases
        touch  because  of their bad reputations. We  know  all     during the transition when accounts are being moved
        processors are not created equal; some are more desirable   into the buyer's portfolio and are charged higher rates.
        than others. A processor's reputation for ISO and agent
        support, as well as merchant support will play a major role   So, it is important for both buyer and seller to know
        in what your offer will look like or if you will get an offer   where they stand before going too far down the road.
        at all.                                                     If the buyer can use the existing statements for a
                                                                    period, it is a bonus. On the plus side, most of the time
        Critical issues                                             the buyer is able to not only offer better pricing, but
                                                                    more  products  and  services  and  merchant  support.
        When buyers consider your contract terms and portfolio,     This can make merchants a lot stickier.
        they will look for several things:




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