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CompanyProfile

MLS/ISO contact:
Shawn Silver
Chief Executive Officer
818-264-6936
silver@paymentcloudinc.com
www.paymentcloudinc.com

Freedom and flexibility in CNP processing

aymentCloud Inc. specializes in assisting mer- PaymentCloudnoted that its unique, proprietary platform
chants who are often labeled as high risk by provides merchants analytics, reporting, and chargeback
bank underwriters because they accept card- management, as well as plugin integrations for online
P not-present (CNP) transactions. Most ISOs shopping that integrate with ecommerce solutions such
work with conventional banks that focus their under- as USAePay, NMI and Authorized.net.
writing on card-present retail transactions. Any business
that doesn't conform to the conventional card-present "We are always taking into consideration the hurdles that
acceptance model can be considered high risk. most merchants are going through," Silver said. "We have
a customer success team that sets up the mobile accounts
PaymentCloud Inc. maintains an in-house underwriting for merchants and reaches out to them to hold their hand
department that helps increase approvals for hard to place through that setup and activation process. We make
customers. It prides itself on having a 98 percent approval recommendations to customers on what we think would
rate, shortened application times, account activation be a good fit for the business based upon what we've seen
within two to six days, and no application or set-up fees. historically in that SIC code or around that business type.
Not all businesses are the same, not all banks are the
One team, one dream same and not all relationships are the same."
PaymentCloud Inc. was founded in 2016 by CEO Shawn Strong controls, strong compliance
Silver, who has grown the company into a major player
in the digital ISO space. The company accounts for 75 PaymentCloud provides the latest technology to ensure
percent of all digital CNP transactions, according to customers are EMV and PCI compliant. And the company's
Silver, who added that PaymentCloud's partnerships with customer success team reaches out to help merchants
Stripe, Square, Fattmerchant and Payment Depot are navigate through PCI compliance requirements and
convincing signs of its success. provides instructions on who to call when a breach is
detected. As customers' online shopping habits shift, it's
"We try to make things simple for merchants, to create important to have strong compliance controls in place to
a user experience behind a product or a process to their handle volume when there is an influx of business, Silver
payment cloud that is geared toward the mail order/ added.
telephone order ecommerce space," Silver said. "We
have a handful of really good banking relationships Silver said PaymentCloud makes prioritized treating
that specialize in expanded credit policies and have an referral partners well. The company makes it convenient
appetite for this business, and we've built really healthy for ISOs and merchant level salespeople to make referrals
portfolios working with digital ISOs. and get paid, while also providing residual reports that
contain detailed line items.
"I think that it's a testament that Stripe and Square are
partnered with us. In this business today, people are "Making sure agents are taken care of and able to focus
seeing margin compression and trying to make up for it on selling, what they do best, is what's most important,"
in volume. But that's a really hard game to play. In our Silver said. "We have a full-time CFO and controller,
business, we see really healthy margins." and when you see the willingness to share all the data,
information, the reporting and the functionality of it all,
Specialized underwriting you know that somebody's there to help. I think it puts a
Typical PaymentCloud customers are ecommerce lot of agents at ease, and yes, there's a lot of bad stories
merchants who don't have a traditional brick-and-mortar out there, but we take our agent distribution channel very
retail facility but want to offer a more personalized online seriously and we appreciate it tremendously. If it wasn't
ordering experience with CNP processing. for our agent channel, PaymentCloud wouldn't be where
it is today."

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