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Spotlight Innov
                                          Spotlight Innovatorsators



                                                                           lectronic Merchant Systems has been helping
                                                                           small and mid-size business owners realize
                                                                           their full potential since 1988. Headquartered
                                                                 E in Northeast Ohio, with sales offices across
                                                                 the country, EMS provides trouble-free deployment of
                                                                 customizable payment applications to increase business
                                                                 profitability. EMS serves tens of thousands of retail,
                                                                 internet, and start-up businesses nationwide, process-
                                                                 ing over $3 billion in annual payment card transactions.
                                                                 EMS, a recognized payments industry leader and brand,
                                                                 increases its clients’ financial wellbeing through its inno-
                                                                 vative suite of business solutions, high-quality service
                                                                 and professional employees.
        What’s New:



        Agent-First Processing, Part 6:


        Transparency & Frequent Communication


                     hen it comes to the world of merchant services, it’s important to understand what the right processing rela-
                     tionship can do for you. For example, think about the relationship between a real estate agent and a broker.
                     When considering a partnership, the real estate agent looks for a few key things, including: the opportunity
        W for a slick headshot, great compensation, flexibility, and access to technology. Take away the headshot, and
        the relationship between an Agent and their merchant services partner is quite similar.

        If you’re an experienced Agent who has worked in the payments industry for a while, you already have an idea of what to
        look for in a good merchant services partner. Your partner needs to be:
            • Responsive
            • Flexible
            • Innovative
            • Easy to work with
            • Committed to customer service
            • Focused on offering impactful solutions
        These traits are important for your partnership and for your reputation. After all, you will be the one selling the merchant
        services solutions to business owners. That means, when you partner with a merchant services provider as an Agent, you
        become a face of that company. In turn, that company should become your support and focus on putting your success
        first. Does your current provider offer the frequent communication and transparency you need to succeed? If you feel
        this service is lacking in your current partnership, it may be time to search for a new merchant services provider. In this
        post, we’ll break down “transparency” and “clear communication” to define what they should look like in an Agent-first
        processing relationship. Let’s get started.
        Transparency

        Transparency is a popular buzzword in the business world, which can be defined as “the quality of having thoughts, feel-
        ings, or motives that are easily perceived”. In your partnership with a merchant services provider, transparency should
        go beyond simply receiving clear and concise answers about the terms of your contract. You want (and should expect) to
        see tangible data to help you both analyze and optimize your business. A partner who values transparency will also help
        you understand the terms of your contract and any unfamiliar industry jargon.
        In short, you want the power to take an in-depth look at the numbers driving your business. Therefore, you need a partner
        equipped with reporting tools that allow you to recognize and understand valuable data sets hidden in plain sight.

        Electronic Merchant Systems truly values transparency, which is why we offer MyPortfolio. MyPortfolio is an online
        Agent portal that allows you to easily manage every aspect of your portfolio. It includes helpful reporting features, real-

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