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With the increase in credit card usage, experts believe whole paycheck—at least immediately—it is still important
we may see credit card debt in the United States rise to a to know that consumers expect more from modern cards.
shocking $1 trillion in the second half of 2023 (see https:// Today’s consumers do not see credit cards as merely a way
bit.ly/3lo3nnT). to pay for purchases. They see them as an opportunity to
get added benefits. When asked, 73 percent of card users
What consumers want said they use credit cards for rewards and data security

Consumers are looking for two major things in 2023 when (see https://bit.ly/3YlA57Q).
it comes to credit cards. They want better opportunities
and better perks. With growing online resources, more In the right hands, credit cards are valuable tools that
consumers are looking into their options and seeing who can offer consumers significant benefits. From added
can offer them the best deal. protection and rewards to everyday convenience, credit
cards will likely continue to be a standard part of the
More people are looking for credit cards, as well. In 2022 economy for generations to come. As long as companies
alone, the percentage of consumers in the United States find ways to appeal to their customers and offer great
seeking out new credit cards rose to 26.7 percent (see deals, credit card agreements will remain mutually
https://bit.ly/3I8Zs7f). Surprisingly, this high percentage beneficial. Companies and consumers alike must strive to
is specific to those who applied. The total number of find the perfect balance to carry the credit card industry
interested consumers is even higher. forward.
Right now, credit card companies have the opportunity to Nicholas Cucci is the co-founder and COO of Fluid Pay LLC. Cucci is also a
impress their customers and make themselves the obvious graduate of Benedictine University and a member of the Advisory Board
choice. Since more people are looking, now is an opportune and Anti-Fraud Technology Committee for the Association of Certified
time to roll out the best offers that a company has. Fraud Examiners, as a CFE himself.. Fluid Pay is the ONLY 100 percent
cloud-based Level 1 PCI Payment Gateway processing transactions any-
While a credit card does offer a great opportunity for where in the world and was named Top Payment Processing Company
shoppers to pay for something without blowing their for 2022 by Banking CIO. Contact Nick at Nick@FluidPay.com.