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NewProducts

Confidently verify customer ages

with AI-powered solution

• Swift, reliable verification: A biometrics-based so-
lution ensures quick age verification,
• Increased customer acquisition: Streamlined age
verification reduces friction and boosts customer ac-
quisition with a quick selfie backed by the company's
Real-Identity Platform.
eridas, a global lending provider of AI-driven • Protected reputation: Advanced technology protects
identity verification solutions, added biometrics against compliance breaches and ensures trust by
and AI enhancements to its Age Verification meeting age-related regulatory requirements.
V product, which is designed to help businesses
meet stringent age verification regulations. The company • Simplified compliance: Compliance with customer
said a simple selfie is all it takes to activate the solution. privacy and data protection regulations provides an
extra layer of trust while simplifying compliance.
Eduardo Azanza, CEO at Veridas, stated that regulatory Comprehensive, immediate age verification
bodies are implementing measures designed to safeguard
children in the digital era, and these strict age verifications Veridas takes a comprehensive approach to Age Verifica-
are enforced in online platforms such as gambling, social tion by combining cutting-edge AI technology, robust
media, adult sites and marketplaces. "As regulatory bod- anti-spoofing measures and meticulous document checks.
ies continue to tighten restrictions on age-restricted prod- Its flagship Facial Age Validation service can leverage ad-
ucts and services, Veridas is committed to delivering ad- vanced facial biometrics to determine an individual's age
vanced solutions that streamline compliance processes and within milliseconds, Veridas representatives noted, stating
enhance user experiences," he said. "Our Age Verification this innovative solution can be used independently or or-
product leverages cutting-edge AI technology, providing chestrated with other Veridas Age Verification suite com-
businesses with the means to safeguard against underage ponents, providing businesses with a guided experience
access while delivering a seamless and frictionless experi- and real-time feedback.
ence for their customers."

A global mandate In addition, the company said that Veridas' Facial Age Vali-
dation service uses facial biometrics to produce lightning-
Azanza warned that businesses that fail to comply with age fast processing that can accurately determine whether an
verification policies face significant penalties. In the United individual is above or below a target age. Businesses can
Kingdom, for example, regulations such as the Gambling seamlessly integrate this service into their verification pro-
Commission's License Conditions and Codes of Practice cess, which can help to create a guided experience for cus-
and the recently introduced Age Assurance provision of tomers and real-time feedback on age validation, Veridas
the Children's Code emphasize age verification to prevent added.
underage access to online platforms and protect children
from age-inappropriate content. Azanza emphasized the Veridas suite of Age Verification
solutions is a far-reaching set of solutions that surpasses
In the United States, individual states are addressing age Facial Age Validation. Technologies include automated ID
verification and child protection online. Examples include document verification, facial biometric checks, liveness de-
Louisiana's law requiring age verification on pornography tection, database, and government checks.
websites and Arkansas' Social Media Safety Act. Azanza
noted that federal proposals, such as the Mature Act and "These solutions enhance the overall verification process,
the Kids Online Safety Act, suggest that national regula- ensuring the authenticity of documents, precise identity
tions for online platforms may not be far behind. "These verification, prevention of fraud through deep fakes or
UK and U.S. regulations highlight ongoing efforts to es- presentation attacks, real-time validation of IDs and self-
tablish comprehensive age verification mechanisms and ies, and cross-referencing against official government data-
ensure enhanced child protection measures in the digital bases," he said.
landscape," he said. Company: Veridas

Swift, reliable, secure Product: Age Verification
Veridas stated that it offers an advanced Age Verification Website: https://veridas.com
solution designed to benefit businesses and enhance cus-
tomer experiences with the following capabilities: Contact: https://veridas.com/en/contact

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