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Education




             Five things every professional payments

                              agent should have – Part 1





                                                                      C. If you get a good offer for your residual stream,
                                                                      the buyer may want to include some shares of stock
                                                                      in the buyer's company as one form of payment.
                                                                      These shares may pay dividends or you may be able
                                                                      to sell these shares at a later date after they have
                                                                      vested. But be sure to carefully evaluate this oppor-
                                                                      tunity with outside help.

                                                                      For a potential buyer to know what your residual is
                                                                      worth, you will need proper accounting statements
        By Mark Dunn                                                  based on good residual information and tracking of
        Field Guide Enterprises LLC                                   your expenses. You need an accountant. (I'll tell you
                                                                      more about selling your residual in a later article.)
                  s payments professionals, all agents need to
                  treat their work as a serious business. It may   Attorney
                  have started as a side hustle or a part-time gig   You will need a payments industry attorney. Your agent
        A for you, but with dedicated effort and persis-        agreement will determine all the rules, all the value, es-
        tence, it will turn into a serious source of income. In this   sentially all the outcomes you can expect from your ISO
        two-part series, I will present five things every profession-  relationship. Take your time, and get help negotiating
        al payments agent should have to manage their business.  your  agent  agreement.  Most  attorneys  don't  understand
                                                                the intricacies of payments. You don't want to pay your at-
        Clarification of my usage of terms: If your payments busi-  torney to learn that fact. There are a number of very good
        ness is registered with the card brands through a formal   payments industry attorneys. Their expertise is not inex-
        registration, you are an ISO. If your business is registered   pensive, but it will save you time, money and heartache in
        with an ISO through an agent or independent contractor   the long run. (Check The Green Sheet Resources page or
        agreement, you are an agent.                            contact me for more information.)
        No. 1–Team                                              Tech resource
        You need a team. No one succeeds alone in the payment   You need help for times when your smartphone, tablet or
        business. Also, running a business means accountability.   laptop freezes up. This can be a person or a service. But
        You should have people to whom you are accountable and   you need a real resource person you can talk to. There are
        on whom you rely for good counsel. Here are the people   many local computer resource companies in every state.
        that should be on your team.                            Do your homework.
           Accountant                                           Second in command
           How will you know the value of what you've created if
           you don't have good financial records? How will any-  In the Navy they call this person the XO, for executive of-
           one who wants to buy what you've created know what   ficer. Selecting an XO will be one of the more important
           it's worth? There are at least two, and possibly three   things you do for yourself. You need someone who can
           paydays in the agent business.                       step in and keep the business running when you're tem-
              A. The first payday is your monthly residual check.   porarily out of action. "Out of action" could mean on vaca-
              You should receive these checks every month as    tion, sick or in the hospital, or having to focus on other
              long as the merchants you signed continue to pro-  business for an extended period of time. Ultimately, this
              cess (subject to the terms and conditions of your   is a position of trust. You will need someone who is re-
              agent agreement).                                 liable, responsible and trustworthy. This person may be
                                                                your spouse or significant other. You may have a protégé
              B. The second payday is the big check you get when   you are bringing up in the business. Or, you may need to
              you sell the residual stream from your portfolio.   hire a part-time admin. Do a background check. Realize
              Note that I said you sell your residual stream, not   this is someone to whom you are handing the keys to your
              your portfolio. The residual stream is what you own,   business.
              not the merchant accounts. Also, note that when you
              sell your residual stream, the monthly payday No. 1   Also, if your XO does a great job, put a plan in place that
              above ends.                                       rewards them in the long run for their fidelity and respon-
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