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        AI versus AI in the                                     Rising storm in AI credit card fraud

                                                                These scams  have a  significant  impact  on credit  card
        battle against credit                                   processing. They lead to financial losses for individuals
                                                                and businesses and undermine trust in digital payment
        card fraud                                              systems. The increasing sophistication of these scams
                                                                makes them harder to detect and prevent, posing a
                                                                significant challenge to  individuals,  businesses, and
                                                                financial institutions. As such, a pressing need exists for
                                                                robust, practical solutions to combat AI fraud and scams
                                                                in credit card processing.

                                                                Yet  the  very  technology that  powers  these  scams  also
                                                                provides the solution. AI's capacity to sift through vast
                                                                data, spot patterns and learn from past events makes it a
                                                                powerful tool for detecting and stopping fraud.
        By Elie Y Katz                                          AI is becoming a strong ally in the fight against AI-driven
        National Retail Solutions                               fraud. When organizations integrate AI fraud detection
                                                                tools with current systems, they can significantly improve
                  I fraud and scams have significantly risen, with   their fraud detection and prevention, protecting their
                  25 percent of global respondents experiencing   operations  and  customers.  More  than  63  percent  of
                  AI voice-based scams, industry researchers    recently queried financial institutions using AI indicated
        A have found. In 2022, fraud rates against contact      they believe it can stop fraud before it even occurs.
        centers increased by 40 percent, and Americans lost nearly
        $9 billion to fraud, marking an over 150 percent increase   Big banks turn to AI for help 
        in just two years. Investment fraud alone accounted for
        losses of $3.82 billion, a 128 percent increase over 2021.   Several leading financial institutions have successfully
        In India, 83 percent of victims of AI voice scams reported   implemented AI to combat credit card fraud. Mastercard,
        monetary losses.                                        for instance, uses its Decision Intelligence technology, an
                                                                AI-driven system that analyzes cardholders' historical
        The extent of AI fraud and scams, specifically in credit   shopping and spending habits to set a behavioral
        card processing, is alarming. Recent data revealed over   baseline. The system uses this baseline to compare each
        389,000 reports of credit card fraud to the Federal Trade   new transaction, actively detecting anomalies that might
        Commission (FTC) in 2021. On a global scale, credit card   suggest fraud.
        fraud resulted in over $32 billion in losses in the same year.
                                                                Similarly, SEB Bank uses AI to analyze customer behavior
        Double-edged sword driving innovation and fraud         and  identify  anomalies  that  may indicate  fraudulent
                                                                activity, enabling the bank to detect and prevent fraudulent
        AI-driven scams have evolved in sophistication, leveraging   activities in real-time. JPMorgan Chase also employs AI to
        advanced technologies to carry out fraudulent activities.   analyze customer data and identify potential fraud cases.
        One  of  the  most  common forms  of  AI-driven  scams  is   The bank's AI model has demonstrated high accuracy in
        phishing, where fraudsters use AI to generate convincing   detecting fraudulent activities, significantly reducing the
        emails, tricking recipients into revealing their credit card   number of false positives.
        information.
                                                                AI-based fraud detection has advantages over traditional
        Another prevalent scam known as vishing involves using   methods, especially in credit card processing. AI's real-
        AI to clone voices. In these scams, criminals impersonate   time monitoring, data integration and continuous learning
        trusted individuals over the phone, persuading victims to   make it a strong ally in the fight against credit card fraud.
        disclose sensitive information or carry out transactions
        that result in financial loss.                          But remember, AI isn't a standalone solution. It works best
                                                                when used alongside traditional methods. Combining
        ChatGPT users have ingeniously leveraged AI to bypass   both strengths can create a robust defense against credit
        paywalls on news sites.  They provide the chatbot       card fraud. As we look to the future, AI's role in fraud
        with links to articles. Following its programming, the   detection will only grow, opening up new ways to secure
        chatbot retrieves the text from the linked articles, even   our financial systems and protect us from fraud.
        those behind paywalls, and presents it to the user. This
        workaround has proven effective, demonstrating how AI
        can navigate digital barriers. As a result, the research and   Elie Y. Katz is founder, president and CEO at National Retail Solutions
        development company OpenAI suspended ChatGPT's          (NRS), https://nrsplus.com. Contact him by phone at 201-715-5179 or by
        web browsing capabilities.                              email at ekatz@nrsplus.com.
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