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Feature
Thriving in our digital business world
The suggested strategies are concrete, Bier noted, and
seamlessly integrate into daily workflows, increasing
chances of success. Readers have praised the author's
focus on addressing the human aspect of scaling and its
practical applicability to businesses of all sizes. Overall,
Smooth Scaling's insights and tools for creating scalable,
high-performing organizations make it excellent reading
for leaders aiming for sustained growth and success.
This could prove to be the missing piece for payment
BOOK professionals who have yet to see their businesses scale
in accordance with their goals.
NOTES From Rhino to Unicorn: How Fortune 500
Companies Can Evolve for the Digital Era
By Victor Orlovski and Vladimir Korovkin
re you looking for a good read? One that could Legacy Launch Pad Publishing, 2022
be in sync with your business goals? One that
might spark new insights about doing busi- uccessful payments
A ness in our digital age? Here are two books to businesses are
check out. known for being
S nimble. That's how
Smooth Scaling: 20 Rituals to Build they stay on top in our ever-
a Friction-Free Organization changing sphere. Some, how-
ever, are saddled with old
By Rob Bier infrastructure and process-
Wonderwell, 2024 es. From Rhino to Unicorn by
fter launching and Victor Orlovski and Vladimir
then building an Korovkin has insights that
ISO or other pay- may be useful for companies
A ments business grappling with this issue. The
into a successful enterprise, book explores the challenges
some leaders then struggle faced by traditional corpora-
with how to scale their busi- tions in the age of digital dis-
nesses to bring their solutions ruption. The authors contrast established market leaders,
to new markets that will ben- or "rhinos," with agile and innovative newcomers known
efit from them. Smooth Scaling as "unicorns."
by Rob Bier provides insights
designed to help business The book describes eight primary advantages unicorns
owners pinpoint and over- hold over rhino companies, highlighting why traditional
come factors holding them back. In the book, Bier tackles attempts at digital transformation often fail. Drawing on
the often overlooked challenge of organizational friction extensive case studies and their own expertise, the authors
that hinders businesses from scaling effectively. provide strategies for navigating digital transformation
successfully, including identifying common pitfalls and
While many resources focus on strategy or product- offering a roadmap for transition.
market fit, Bier emphasizes the importance of addressing
poor-quality interactions within organizations. Drawing The book also offers a blend of academic analysis and
on his extensive experience, he introduces 20 practical practical advice. It emphasizes the need to understand
rituals designed to streamline operations and foster a what sets unicorn companies apart and provides action-
high-performance culture. able insights for companies of all sizes. In addition, the
authors delve into both the challenges and the opportu-
These rituals, Bier stated, aim to build trust, empower nities presented by digital disruption in their mission to
managers, create cohesive teams, break down silos, and guide businesses aiming to stay relevant and competitive
maintain a strong organizational culture. His approach in today's rapidly evolving marketplace. Readers have
is grounded in real-life experience and offers actionable praised its clear presentation of complex concepts and its
steps for leaders to prevent and resolve people problems. applicability to a wide range of industries.
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