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CompanyProfile

Customized POS solutions

with white-glove service,

support Michelle Danisovszky
ISO/MLS contact:

ound Payments, a Jacksonville, Fla.-based com- Senior Vice President, Marketing
pany, was established in 2016 by Andrew 844-319-5635
Russell, a serial entrepreneur and innovator
S who focuses on making life simple, effective michelle.d@soundpayments.com
and efficient.
www.soundpayments.com
Originally called Quantum Cloud Solutions for its
patented technology, the company rebranded as Sound
Payments in 2019. From Day One, Sound Payments has software to partners that provides unique, custom
specialized in the small and midsize merchant segment, payment acceptance solutions."
providing cost-effective software and technology services
in accordance with each partner's unique requirements. As he looked ahead to the future, Russell said that he
and his team look forward to continuing to serve ISOs,
Russell, who serves as Sound Payments CEO, leads merchant level salespeople, ISVs and other payments
the company's 40 employees in creating customized, enterprises, which have been the primary focus of the
processor-agnostic solutions for ISOs and ISVs across company since its early days.
numerous industries and sectors. Sound POS is a
comprehensive, all-inclusive POS with an online, cloud- "Sound Payment's primary customers are ISOs and ISVs,"
based management portal accessible by any electronic he said. "We are not a processor. We do not obtain revenue
device with internet access. And Quantum Cloud from transaction fees. We are a software licensing
architecture eliminates IP addressing and firewall issues company. This is a great benefit to ISOs because we don't
that plague POS developers when connecting their compete with them."
applications to semi-integrated payment devices, the
company stated. Russell went on to say that Sound Payments provides
benefits to ISVs by complementing their existing solutions
Previously, in addition to serving as a major in the with its own POS and by providing its Quantum product
United States Army Reserves, Russell specialized in to enhance their POS offerings.
communications security and worked with electronic
systems, satellite communications and cryptology Full innovation pipeline
technology. In addition, his documented leadership,
business acumen and performance results led him to Russell also hinted at upcoming innovations in the
numerous promotions in an extensive 20-plus year company's near-term product road map, stating that the
banking career that began in 1994. company continues to be laser focused on enhancing its
POS and growing that part of the business.
When asked what differentiates Sound Payments from
similar companies in the payments space, Russell cited "Our Sound POS and Quantum cloud-based, semi-
the company's technology suite, easy-to-deploy solutions, integrated PIN pad payment acceptance platform
and white-glove approach to service and support. The products have proven their potential as the company's
company is quick to adjust to market trends, he added, as core product lines," he said. "They see growth every year,
well as the needs of its customers. and this year we will focus more on efforts to foster that
growth to bring them to their full potential."
Heritage of innovation
Russell affirmed that Sound Payments will continue to
Reflecting on the company's historic milestones, Russell look for partners, whether independent software vendors
noted the 2019 launch of Sound Easy Pump, a flagship or independent sales organizations. He also believes
solution for the petroleum market that uses patented ISVs may be interested in the company's third-party API,
technology. In addition, he mentioned the company is and ISOs may want to partner with Sound Payments to
proud of its array of software solutions, many of which enhance their product offerings, provide merchants with
have been customized and white-labeled for its sales better POS solutions and make more revenue at the same
channel partners. time.
"Our most visible products are Sound POS and Quantum, "We love hearing from people in the industry," Russell
our semi-integrated customer-facing PIN pad payment said. "Give us a call or email us to set up a time to chat
acceptance solution," he said. "Additionally, we license and let's discuss how we can work with each other."

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