The Green Sheet Online Edition
August 11, 2025 • 25:08:01
Boost authorizations, merchant revenue with AI routing
Global payments provider Worldline launched a next-generation, AI-powered payment routing solution designed to help businesses increase authorization rates and reduce costs, without lifting a finger. Building on the success of its existing rules-based routing platform, the new dual-layered system combines machine learning and predefined rules to select the most efficient payment paths in real time, Worldline stated.
Following successful pilot programs, Worldline reported that customers using the enhanced solution saw authorization rates increase by over 2 percent on top of the 3 percent uplift already delivered by its existing rules-based approach. In one case, the company noted, a merchant added €1.63 million ($1.89 million) in revenue thanks to more efficient routing alone.
"At Worldline, we view payments as a growth driver for businesses," said Khalil Kammoun, head of shared services at Worldline. "With AI-driven routing, we're enhancing authorization rates through smarter decision-making and unlocking new revenue for our customers."
Payment routing, the process of directing transactions through different acquirers, is a crucial component of digital commerce.
Routing to the best-performing acquirer can mean the difference between a sale and a decline.
Worldline's new system analyzes real-time transaction data to make intelligent routing decisions that drive better results with no added operational burden.
Key features of the new solution include:
- AI-powered decision-making to select the most favorable acquirer for each transaction.
- Rules-based routing to ensure cost efficiency, including prioritization of acquirers with the lowest interchange fees.
- Global coverage, supporting multi-acquirer and multi-currency environments, including intelligent cross-border handling.
- Omnichannel support, enabling consistent performance across online and in-store payment touchpoints.
Already in use by global ecommerce businesses, the solution will soon expand to other Worldline payment platforms. The company said the launch underscores its commitment to payment innovation and positions Worldline as a global leader in intelligent transaction management.
To learn more, visit www.worldline.com, where you can reach out to the company, as well as read further details about the benefits of Worldline's AI-powered payment routing. 
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