Page 49 - GS180501

NewProducts

• Streamline on-boarding: The AEVI Marketplace
platform's estate management capabilities enable
channel partners to pre-configure and drop-ship
devices to merchants and remotely manage diversi-
fied device populations.
• Securely process cross-border payments: The plat-
Company: AEVI International GmbH form supports national and international payment
networks, mobile payment schemes and meets nu-
Product: AEVI Marketplace merous regulatory and security requirements.
Website: www.aevi.com
Contact: martina.jeronski@aevi.com • Facilitate omnichannel commerce: AEVI's om-
nichannel capabilities enable users to align in-store
and online payment methods to deliver a consis-
White-label app marketplace for tent customer experience through all channels and
countries.
merchants, platforms, brands • Create new revenue streams: AEVI's community of
app solution providers can expand your company's
marketing mix. These prospective partners can add
EVI International GmbH, a global provider of value to customer relationships while helping com-
business-to-business and payment technology panies create new business models and revenue
solutions, launched a merchant app market- streams.
A place and business ecosystem in the United
States. AEVI channel partners, which include banks, • Provide consolidated, real-time reporting: AEVI's
value-added resellers, acquirers, ISOs and independent cloud-based back office reporting tools provide
software vendors, are branding and deploying the proces- merchants with key business reporting features,
sor-neutral and hardware-agnostic solution across a range helping them monitor, manage and configure their
of merchant environments, the company stated. device populations. The system routes transactions
through a single gateway, providing a single-access
Mike Camerling, President and Managing Director at view of transactional data from all channels and
AEVI, said the AEVI marketplace is designed to improve countries.
efficiencies, reduce cost of ownership and add value. "The • Keep hardware, software options open: AEVI's
ecosystem's flexible, open character gives merchants, app marketplace model enables partners to imple-
banks and acquirers freedom of choice and the ability to ment their preferred POS devices and platforms un-
do more," he stated. "It enables merchant acquirers and der their own brands.
service providers to create their own branded marketplace • Grow and scale POS systems: Users can securely
and lets merchants choose devices and apps according to and easily integrate existing and new POS systems
their individual needs." and frameworks by leveraging AEVI's open applica-
tion program interface (API).
Camerling mentioned Worldpay Inc. is using the AEVI
platform to create a universal user experience for From point of sale to point of differentiation
merchants, consumers and app developers. AEVI's global
ecosystem and device-agnostic software development kit AEVI's open ecosystem is designed to optimize
(SDK) enable content, value-added apps and services to connectivity, bringing acquirers closer to merchants and
flow continuously across numerous third-party connected merchants closer to consumers, company representatives
devices. stated. Acquirers and channel partners can peruse
AEVI's expanded menu of value-added apps and services
Reducing cost, adding value and create their own value-added application bundles.
By tailoring these solutions for vertical markets, they
The open marketplace enables merchants and service can create differentiated, innovative POS solutions for
providers to compete with top-tier retailers by blending merchants under their own brands.
payment and non-payment apps, Camerling noted. Value-
added apps, such as payroll management, loyalty, bill- AEVI welcomes reseller partners, acquirers, app developers
splitting, pay-at-table and mobile ordering and check- and device manufacturers to join the company's open,
in can enhance the customer experience. Following are collaborative ecosystem. These innovative partnerships
additional AEVI Marketplace benefits: will continue to provide customers with choice, flexibility
• Consolidate payment processing: AEVI's Pay- and ease of use. "We like to say we offer payments as a
ments-as-a-Service platform consolidates incoming service, not an obstacle," Camerling said. "We help you
transactions from payment terminals, regions and simplify the complex payment landscape with just one
channels into a simplified solution. The platform integration. When your merchants use our centralized
provides access to a suite of cloud-based, back-office payment platform, their transactions will not be restricted
reporting tools. by borders, regulations, currency or device vendors."

49