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NewProducts

Company: Applova Inc.
Product: Applova
Website: www.applova.io
Contact: sales@applova.io

Empower restaurateurs with

digital ordering platform

pplova Inc., a retail and hospitality technol- processing, reducing manual entry errors and wait
ogy solutions provider, updated its end-to-end times.
digital ordering platform for restaurants. The
A enhanced solution is designed to help hospital- • Self-ordering kiosk: Inside orders, processed via a
ity merchants boost revenue and drive incremental growth self-service kiosk and routed through the smart POS
by facilitating an array of customer ordering options, which to the kitchen printer, reduce manual entry errors,
include online ordering, mobile order-ahead apps and self- wait times and restaurant staff overhead.
ordering kiosks. These solutions help restaurants improve
operational efficiencies while increasing customer loyalty "Our digital ordering platform builds on what restaurants
and engagement, according to company representatives. already have while capturing and analyzing customer
data," Saparamadu said. "Why outsource valuable customer
"Our mission is to empower our partners and their merchant data to a third-party service provider, when restaurants
customers to be successful, because our success depends on can capture and analyze the data to build brand value and
their success," said Dinesh Saparamadu, CEO at Applova. customer loyalty?"
"We provide our partners with smart, simple, customizable Proven, market-ready solution
solutions that help their merchant customers drive orders,
increase loyalty and accelerate revenue." Mobile ordering is a popular choice among consumers,
and statistics have shown that customers prefer to order
Saparamadu also noted that Applova can save users from directly from restaurants instead of using third-party apps,
relying on third-party service providers that typically Saparamadu stated. Restaurants that offer self-service and
charge high commission rates for managing mobile and mobile ordering solutions have also reported an increase in
online ordering. This can save restaurants between 30 and customer spending, because the digital ordering experience
40 percent commission fees while giving them direct access makes it easier for them to add impulse items to their orders,
to customer data within a fully brandable, customizable and a 2018 study by Kiosk Marketplace indicated customers
experience, he added. would visit a restaurant more frequently if kiosks were
Data-driven convenience offered, he noted.
The Applova digital ordering platform leverages artificial Applova supports multiple hardware platforms, including
intelligence to help restaurant owners optimize inventory Clover, Elo, PAX and Verifone, and partners with leading
management by identifying ordering patterns and trends, payments industry acquirers, processors and ISOs. The
Saparamadu said, adding that the system is designed to company provides channel partners with innovative
enhance, not replace existing POS systems, and includes solutions designed to help them attract and retain
the following components: merchants, increase revenue and maximize overall earning
potential, Saparamadu stated.
• Web ordering: Online orders, received by a
smart POS device, are sent to a kitchen printer for "Applova merchants are less likely to switch to another
processing, reducing manual entry errors and wait processor," he said. "And they generate high average tickets
times. and transaction volumes, which increases channel partner
residuals. We offer flexible terms to help our partners and
• Mobile app ordering: Mobile orders, received by a business consultants get the best possible deal."
smart POS device, are sent to a kitchen printer for

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