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IndustryUpdate




          researchers  noted. The  study, in  its fourth consecutive   PARTNERSHIPS
          year, was conducted in conjunction with payments
          provider Blackhawk Network and identifies emerging
          trends, reveals areas of opportunity and highlights best   Bluefin, Powertranz, NRT join forces
          practices for optimizing merchants' gift card and pay-  Bluefin, a provider of data and payment security tech-
          ment programs.                                          nologie, Powertranz, a provider of card-present gate-
          Banks' interest in pooling, sharing ATMs grows          way/payment processing for the Caribbean, and tech-
                                                                  nology provider NRT Technology Corp, reported they
          Banks show increasing interest in pooling and sharing   launched the first secure, self-integrated contactless
          ATMs, according to RBR. Cost pressures are driving      kiosks with validated P2PE for the Caribbean market.
          banks to consider pooling or sharing of  ATMs, which    The solution includes Bluefin as the validated P2PE pro-
          offers a way to maintain access to cash while reducing   vider, Powertranz as the card-present gateway/payment
          operational costs.                                      processor, and NRT kiosks that utilize Advanced Mobile
                                                                  Payments' 6500 unattended devices. Bluefin, Powertranz
          Also, cashless payments continue to rise, but cash      and NRT teamed with acquirer Scotiabank to develop a
          provision remains crucial, researchers found. RBR's     solution for Cable & Wireless, the leading telecommu-
          Global ATM Market and Forecasts to 2025 shows declining   nications and entertainment providers in the Caribbean
          demand for cash in several countries, a trend thrown    and Latin America.
          into sharp relief by both the growth of ecommerce dur-
          ing the COVID-19 pandemic and increased hygiene         Clearbanc, Pencil tackle AI ecommerce
          concerns about cash handling; nevertheless, banks are   Creative AI company Pencil partnered with ecommerce
          keen to continue offering cash services, and some gov-  investor Clearbanc to provide an innovation in online
          ernments  are  keen  to  guarantee  access  to  cash  for  all   video advertising: machine generated creative. MGC ads
          communities, RBR noted.                                 can be created in minutes and consistently double return
                                                                  on ad spend for brands, the partners stated. They expect






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