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NewProducts

Protect transactions with two-dimensional

fraud detection

P ayments secu- out modifying existing security, authentication or authori-

rity. Provider zation software. In addition, merchants can tap into Vality's
API to selectively access features, based on each transac-
Corp.
Vality
launched Vality tion's risk criteria, or bypass it entirely for transactions that
Keyless Authentication, pose low-to-moderate risk.
an advanced technol- • Vality Keyless Authentication supports all stake-
ogy solution designed to holders by guarding consumer smartphones from
protect against quantum hacks, ecommerce merchants from false declines and
computing (QC) attacks. issuers and merchants from account takeover fraud,
By leveraging quantum Quadagno said. He additionally pointed out that Val-
randomness, the software platform can protect the entire ity Key Authentication can provide:
commerce value chain, from merchants and issuers to
end-users, according to company representatives. Peter • Advanced threat protection: Reduces or stops a range
Quadagno, co-founder, president and CEO at Vality, noted of sophisticated attacks, including CNP fraud, friend-
the software platform's innovative technology can prevent ly-fraud chargebacks, ATOs and false declines.
most types of card payment fraud, particularly card not • Over-the-air communication: Communicates over-
present (CNP) fraudulent activities. the-air without touching or interfering with inter-
change messaging formats between merchants and
"We are the only fraud fighting and deterrent solution that issuers.
uses a software language and technology instead of big
data analytics and artificial intelligence, which in the final • Embedded software: Embeds in a merchant's mo-
analysis boils down to probability theory and the manipu- bile smartphone application to facilitate a frictionless
lation of statistical data," Quadagno said. "Our system can't customer experience within a merchant's application,
be reverse engineered because it's based on quantum ran- without requiring consumers to download apps or
domness." third-party software.
• SDK included: Comes with its own unique software
Harness Quantum power development kit, which enables merchants to further

Quadagno explained that QC has revolutionized data pro- enhance and customize the user experience.
cessing, and hackers are exploiting this technology to break • Freedom from key management: Does not require
digital encryption faster than ever before. In a few seconds, any key management resource allocations, which sim-
QC can perform tasks that once took computers hundreds plifies implementation and reduces costs.
of years to complete, he noted, while pointing out that Val-
ity Keyless Authentication hardens encryption security by A timely solution
preventing bad actors from accessing cipher keys used in Vality Keyless Authentication provides unique fraud fight-
standard encryption methods. ing tools that, Quadagno noted, can be a competitive ad-
vantage and brand differentiator. The cloud-based solution
"For the past few years many major IT companies have been runs on existing servers, creating a competitively priced,
developing better and faster QC and are currently in a race virtual solution and always-on, always-connected API
to deliver powerful QC for their own use and their client's backed by Azure and AWS, he added.
use," Quadagno said. "The Federal Reserve estimates QC
systems will become broadly available in less than 5 years." "Using Vality's Keyless Authentication gives ISVs, ISOs,
Gateways and PayFacs another tool for customer reten-
Quadagno suggested that Vality Keyless Authentication tion and an offering that has distinguishing characteristics
levels the QC playing field because it enables enterprises to from every other fraud fighting tool they might present to
fight against QC attacks with equally strong QC-powered their merchant customers," he said
capabilities. The platform, which is accessible through Val-
ity's API, is designed to natively run on a merchant's mo-
bile app while defending against present and near-future
attacks of all types. Company: Vality Corp.
Simple implementation Product: Vality Keyless Authentication
Website: www.valitycorp.com
Quadagno further noted that merchants and issuers can
add Vality Keyless Authentication to their databases with- Contact: peter@valitycorp.com

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