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Education




        Merchant cash advance                                   Then if you are approved, Rapid Finance will decide the
                                                                size of your advance. Repayments are flexible, and you'll
        options – old and new                                   be told everything you need to know upfront.
                                                                Reliant Funding
                                                                Reliant Funding is not dissimilar to Rapid Finance, al-
                                                                though the process to apply is a little quicker. Reliant
                                                                Funding will also need to look at the incoming card trans-
                                                                actions for your business over the last few months to see
                                                                whether your business could qualify for a merchant cash
                                                                advance. If so, you'll then be making flexible repayments.
                                                                It's a good idea to check out both Reliant Funding and
                                                                Rapid Finance to see how well each would satisfy your
        By Chad Otar                                            needs.
        Lending Valley                                          Things to keep in mind

                 or many business owners, a merchant cash       Remember, this is just an introduction to merchant cash
                 advance is ideal for supplying fast funding. As   advance options. Since taking advantage of a merchant
                 merchant cash advances are paid back through   cash  advance  will  impact  your  business  or  that  of  your
        F sales, they are often easier and faster to secure     merchant customers, it is important to conduct research
        than traditional bank loans. With a merchant cash advance,   to make sure you have the right merchant cash advance
        you'll only be repaying the advance when sales are rolling   for you.
        in (as you pay back a percentage of your sales income).
        Thus you won't be putting your business on the financial   Things that may make a difference to you in selecting
        brink if sales are a little leaner on occasion.         a provider are the amount of time it takes a provider to
                                                                make a decision, which can range from days to minutes;
        Merchant cash advances have gained in popularity since   amount of money you are able to receive, which will vary
        they were introduced in the 1990s. You can thank the rise   depending on your financial situation and a provider's un-
        in small businesses, particularly online, for this. In this   derwriting parameters; and algorithms or other advanced
        article, I'll share information on a few merchant cash ad-  technology available to crunch data to help analyze a bor-
        vance options available today. This is not a complete guide   rower's creditworthiness and then handle repayment.
        to every merchant cash advance provider (there are doz-
        ens if not hundreds), but rather a quick look at the varied   Also, do not have more than one merchant cash advance
        merchant cash advance options sphere.                   running at a time. For starters, it breaks the rules for many
        Shopify Capital                                         lenders, but it also means that you will be stretching your
                                                                finances thin with multiple advances, which is what a mer-
        Many of today's small businesses are running their opera-  chant cash advance is meant to prevent. So, spend hours,
        tions through Shopify. If you are in the same boat, then   or even a few days, checking out the options.
        you may want to consider the modern Shopify Capital.
        Just like PayPal Working Capital, Shopify will look at the   As a service provider, consider researching what kind of
        sales you have coming through your Shopify account to   partnership opportunities various providers provide, too,
        determine whether you qualify for Shopify Capital. The   so you can add merchant cash advance to your product
        decision process takes a bit longer than some other cash   suite.
        advance options: you'll need to wait two to three days to
        get an answer.                                          Lending Valley, also provides merchant cash advances.
                                                                However, as a contributing writer, my aim is to provide
        Repayment on Shopify Capital follows the typical cash ad-  helpful information without extolling the benefits of my
        vance model. It will be based on daily sales, so you pay   own  company.  If  you're  interested  in  contacting  me  for
        back only what you can afford (in theory).              further information about this article, please get in touch
                                                                using the contact information in my bio.
        Rapid Finance
        Rapid Finance is a more traditional merchant cash ad-   Note: I  consulted the  following  sources  for this article:
        vance company, even though it does business only online.   https://tinyurl.com/4rhex4xs and www.lendingvalley.com.
        Like traditional merchant cash advance companies, Rapid
        Finance will look at your bank and credit card processing   Chad Otar is CEO of Lending Valley Inc. For information about the
        statements to see how much cash you have coming in. The   company, please visit www.lendingvalley.com. To reach Chad, send an
        company will need to look at the last three months.     email to chad@lendingvalley.com.

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