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Insights and Expertise
• Write professional articles: Writing blogs and
articles can help you be found as an expert by people Writing articles and blogs can help
who are searching for you online. Yellow Pages were raise your online profile. Sponsored
popular back in 2001. Today, people use Google to
find each other. Writing articles and blogs can help content, which you pay for, promotes
raise your online profile. Sponsored content, which your business. Educational articles,
you pay for, promotes your business. Educational
articles, shared in trade publications, inform readers shared in trade publications, inform
about trends without selling. readers about trends without selling
• Create a podcast: Podcasts, like educational articles,
are designed to inform but not sell. If you would like
to be considered as a guest speaker, submit a guest
profile with a few examples of prospective topics, follow-ups and networking. Have the discipline to
such as POS systems and why they are important; set and achieve your goals and consider paying for
how to protect your ecommerce business from advertising on social media and Google.
fraud; or how to deal with chargebacks. Be prepared
to talk about your company and share knowledge Want to know more? Keep reading The Green Sheet and
without being overly promotional. consider joining my Facebook group, where we can share
ideas and support each other, at www.facebook.com/
• Build a virtual pipeline: Don’t expect results unless nationwidepaymentsystems.
you put in the work. You can't call on five to 10
people and say it's hard; you need to call on 50 to Allen Kopelman, a serial entrepreneur is cofounder and CEO of
100 people a day to build a pipeline. People fail at Nationwide Payment Systems Inc. and host of B2B Vault: The Biz
online selling for the same reasons they fail in the to Biz podcast. Email him at allen@npsbank.com and connect on
outside world. They don’t call on enough people; LinkedIn https://www.linkedin.com/in/allenkopelman/ and Twitter @
they let warm leads get cold or they don’t do enough
AllenKopelman
TouchSuite Wants To
Buy Your Portfolio
For Top Dollar
We offer maximum value, flexible
structures, and quick transactions.
To receive a proposal, contact:
Richard Feldman
Chief Corporate Development Officer
rfeldman@touchsuite.com | (561) 609-4776
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