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Among the functions demonstrated a.m. on April 8. The topic was mobile, drive mobile commerce with a new,
on a pleasantly uncluttered user POS and Main Street realities. Clark fresh approach" by combining mobile
interface were: reported that the panel covered big marketing with payment processing.
• A calendar for booking data and marketing, use of consumer Recently, Spindle acquired Yowza!!
appointments metrics and related issues. And, yes, (Yowza International Inc.), a coupon
people straggled in a bit for the first
offering platform used at 95,000
• Time clock for stylists to few minutes, but by the time the merchant outlets, with an app
check in and out panel really got rolling, the event downloaded by 2 million consumers,
• Details on clients that was well attended, he said. Clark noted. Soon to come will be a
go beyond basic contact software-as-a-service mobile wallet.
information to include what Clark founded Scottsdale, Ariz.- Clark was at Transact 14 to connect
types of services the client based Spindle three years ago "to with resellers and partners. "It seems
has received, including
pictures of haircuts and
specifications regarding
color treatments
• Checkout, at which time a
stylist can include products
sold as well
• Special offers and
promotions
On the back-end, salon owners can
keep track of inventory, vendors,
types of services each employee and/
or independent contractor offers,
arrange to split transactions among
multiple cards, and use TouchSuite's
patented technology for processing
multiple merchant identification
numbers in one salon environment.
Merchants can also use data on
clients' past services to gear offers
specifically to them, Breeds noted.

Some POS products are generic,
while FireFly is a "category killer,"
Tafazzoli said, adding that once
salon owners start using it, "they're
going to love it. "


Bill Clark, Chief Executive Officer
at Spindle Inc.


















Clark helped kick off the ETAU
(short for ETA University) sessions
for Transact 14 by joining a panel at 9
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