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TradeAssociationNews





        ATMIA 2023 dazzles                                       der to give the best deal to its customers," Boyd wrote in
                                                                 a Feb. 6, 2023 post titled, "Long Beach ATM manufacturer
        New Orleans                                              Triton Systems reflects on 44 years in business."

                                                                 Human experience
                                                                 Hyosung America hosted a cocktail party to celebrate its
                                                                 new identity as a "human experience maker." The event
                                                                 featured presentations by Sanghwan Kweon, Hyosung
                                                                 CEO, and Brad Nolan, CMO, both of whom emphasized
                                                                 the company's heritage of connecting the physical and
                                                                 virtual worlds.
                  TMIA held its 24th annual U.S. conference,     "Our company has a long history of harnessing its unique
                  Feb. 7 to 9, 2023, at the Hilton Riverside New   combination of a manufacturer's soul with an innovator's
                  Orleans, attracting over 1,100 ATM executives   mindset to build a platform of ATM and cash-management
        A for three days of exhibits, presentations and          solutions," Kweon said. "We are opening the aperture to
        networking.                                              extend our value creation deeper into financial services
                                                                 and retail while we bring our platform of integrated so-
        ATMIA CEO Lonnie Talbert told The Green Sheet the high   lutions to new verticals including hospitality and travel."
        attendance and booth traffic reflects the industry's ebul-
        lient post-Covid outlook. "The strong turnout is an indi-  Nolan agreed, stating, "It's all about improving life's day-
        cation that people want to get together and connect with   to-day interactions for everyone." He further hinted at
        colleagues and industry professionals," he said. "They   several game-changing products in the company's near-
        want to understand the new technology that's happening   term product road map. He also mentioned that the com-
        all around them and get back to business."               pany commissioned artists to create memorable graphics
                                                                 to highlight the company's transformational journey and
        David Tente, ATMIA's executive director, U.S.A., Canada   its ability to create special moments in the customer expe-
        and Americas, agreed, stating the industry survived a dif-  rience that he referred to as "sparks."
        ficult period and has re-emerged stronger and future-fo-
        cused. For many, he added, this may be the first in-person   Points of interaction
        event they have attended since before the pandemic.
                                                                 Commenting on the ATM industry's digital transforma-
        Deep community roots                                     tion, Don Layden, executive vice president, payments and
                                                                 network at NCR, stated ATMs in general are expanding
        A pre-event open house and luncheon, hosted by global    footprints to convenience stores, gas stations, supermar-
        ATM provider Triton Systems LLC, celebrated the compa-   kets and more to provide access to high-quality financial
        ny's 44th anniversary with tours of its Long Beach, Miss.,   services.
        manufacturing and repair center and samplings of local
        cuisine, including King Cake, a local favorite. Daryl Cor-  "Our Allpoint Network and ATM-as-a-service offerings
        nell, CEO at Triton, mentioned Triton repairs all types of   are creating ubiquity of access," he said. "And we're excit-
        equipment, including other ATM brands.                   ed about the innovation we're creating in the box." He fur-
                                                                 ther noted that consumers who use the Allpoint Network
        "We're proud to offer an alternative to today's disposable   are intentionally going to stores to access them, which has
        culture," he said, adding that supporting old and new    helped participating retailers increase average basket size
        equipment is helpful to the environment and industry     and improve cash management.
        stakeholders.
                                                                 Next year in Vegas
        Heather LaVergne, Triton's director of engineering,
        agreed, stating the company's multigenerational culture   ATMIA organizers thanked sponsors, exhibitors and at-
        extends beyond its machines. "My daughter is a repair    tendees for participating in ATMIA 2023 and congratu-
        technician and my 12-year-old son asked when he can join   lated all of this year's ATMIA Award recipients, including
        Triton," she said, adding Triton has numerous second and   lifetime award winners John C. Campbell IV, global bank-
        third generation employees.                              ing, strategic partnerships at Diebold Nixdorf, and Daryl
                                                                 Cornell, CEO for Triton Systems.
        Local news anchor Parker Boyd covered the event for
        WYOU, a CBS and ABC affiliate, which included inter-     "The workshops and sessions were all well attended and
        views with James Philips, executive vice president, sales   the buzz in the exhibit hall was overwhelming through-
        and marketing at Triton, and Gavin Reubenson, an ATM     out the event," event organizers wrote. ATMIA's next an-
        sales executive from South Africa and 23-year Triton cus-  nual conference is already slated for Feb. 14 to 16, 2024, at
        tomer. "Triton builds its ATMs from the ground up in or-  Caesars Palace in Las Vegas.
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